Belchertown Pride Parade set to be bigger than ever with 400 participants

BELCHERTOWN — There is no registration or dress code for the Belchertown Pride Parade, only joy.
At 11 a.m. on Saturday, anyone and everyone can bring their flags, banners, music and even small vehicles to the Town Hall parking lot for the second annual Belchertown Pride Parade. Participants will march around Town Common at 11:30 a.m. before joining the Pride festival with more than 50 vendors, food trucks and a drag show.
“We have a large queer community in town, which not a lot of people are aware of,” said Vinnie Daponte, vice chair of the Diversity, Equity and Inclusion Task Force.
Belchertown’s pride celebration began five years ago when citizens petitioned for a LGTBQ+ flag-raising ceremony. After the creation of the DEI Task Force three years ago, members brainstormed events and initiatives to run, and decided on a Pride parade.
Pride festivals have been a lot smaller this year as major cities lose sponsors. According to NPR, Pittsburgh pride fundraised 30% to 40% of its previous sponsorship. Tampa Pride has put the celebration on a one-year hiatus, while New York City, Salt Lake City, Louisville, St. Louis and Orlando saw lower corporate sponsorship numbers than previous years.
But in its fifth year, Belchertown Pride promises to be bigger than ever. Daponte expects parade numbers to top the 400 participants who attended last year. People with mobility restrictions are encouraged to bring and decorate vehicles. Drag queens Felicity V. Lay from Middletown, Connecticut and Kylie Karma from Boston will take the stage at 2 p.m. for Belchertown Pride’s first drag show.
The event runs almost entirely on the passion and dedication of its four volunteer organizers. Funding is limited to a $300 Belchertown Cultural Council grant and the money in their pockets. The parade is largely informal and participants and vendors do not need to pay a fee.
The DEI Task Force and Belchertown Police Department sponsor the events because Daponte is part of both. He has spoken to Clay Pearson, director of Hampshire Pride, about the difficulties of managing security, trash and insurance during such a large event. But Daponte has his department and the town ready to pitch in for logistics.
“It’s a lot different than a lot of other prides in the area,” Daponte said.
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